Challenger and independent research house YouGov conducted the study of over 1,000 Australians aged 60+ to understand their retirement happiness and key drivers
Mandy Mannix
Hear from Mandy Mannix: Chief Executive, Customer
The importance of understanding all the drivers of happiness in retirement
“We've launched the Retirement Happiness Index to explore new dimensions of retiree satisfaction. It is fantastic to see the majority of Australians are enjoying or expecting a happy, healthy retirement,” Ms Mannix said.
“It is another way that Challenger looks to deliver on its purpose of providing customers with financial security for a better retirement. Almost half of respondents identify financial security as an area they wish to improve, highlighting the work we must do as an industry to safeguard retirees’ golden years and foster a better, happier retirement."
Index reveals drivers of retirement happiness
The 2024 Challenger Retirement Happiness Index revealed a retirement happiness score of 70.
The drivers
Health
“I consider myself to be healthy mentally/physically”
Activities
“I have activities, hobbies and interests that I enjoy doing”
Purpose
“I have a clear sense of purpose and meaning in life”
People
“I have a clear sense of purpose and meaning in life”
Money
“I feel secure financially”
‘Life. Well lived.’
We’re delighted to share our new commercial which celebrates the joy that can come from financial security in retirement!
Annelise Hickey, filmmaker
“Challenger wanted to showcase their customers with a zest for life and a youthful disposition, so we set off to create a piece that allowed our main characters to dance like no one is watching. We wanted to capture a sense of ease and joy that is such a celebration of twilight years and I think we managed to pull it off!”
Meet Graham
Professional singer Graham appreciates the constant monthly income that his lifetime annuity brings him. Combined with the Age Pension he says he’s set up properly and he doesn’t have to worry.
Discover more
What is an annuity?
A guide to income in retirement
Retire with Confidence tool
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